Service · Custom Dashboards

Custom AI Dashboards that show you everything. One screen. Live. Every tool you use.

Custom-built dashboards that pull live data from every system your business runs on — QuickBooks, ServiceTitan, Jobber, GoHighLevel, your CRM, your booking tool, your ad accounts — and turn it into the one screen you actually need to run your day.

18 hrs/wk
Average time SMB owners spend pulling reports manually.
11
Average number of disconnected tools a $5M SMB uses.
$2,400/mo
Average BI tool stack cost for mid-market SMBs. We replace it.
24/7
Live data refresh, zero manual updates.
The cost of scattered data

Your business runs on 11 tools. Your decisions run on guesswork.

If you run an HVAC company, a dental office, a plumbing service, real estate team, or any SMB that coordinates schedules, jobs, and revenue — data lives everywhere. In your CRM, your accounting software, your scheduling tool, your ad platform, your email, your technicians' phones. Nowhere does it live in one place.

The math is brutal. An owner or manager spends 18 hours a week pulling reports from different tools, cross-referencing numbers, building spreadsheets, trying to answer simple questions: "How much margin are we making on service calls this month?" "Which marketing channel is actually driving profitable leads?" "What's our tech utilization really at?" The answers exist — they're scattered across 11 systems. By the time you've assembled the answer, the week is gone.

And the numbers you do get are old. ServiceTitan updated at 6 PM. QuickBooks last synced this morning. Your ad platform is from yesterday. You're making decisions on data that's days stale. Meanwhile your competitor with a live dashboard made the same decision on real-time numbers and is already ahead.

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Data scattered across 11+ tools

No single source of truth. The numbers that matter live in different systems, owned by different vendors, with no way to see them together.

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Reports take hours to pull

And they're stale by the time you read them. Decision-making happens in a fog of old data.

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BI tools are built for analysts

Tableau, Power BI, Looker — they're powerful. They're also designed for technical teams. Most owners never use them.

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The numbers that matter live nowhere

Margin per job. Lead-to-close rate by source. Tech utilization. AR aging. These should be on one screen. They're not.

What we build

A dashboard built around your business.

Not a generic template with 47 unused metrics. Not a tool that requires a data analyst to operate. A custom dashboard designed around the 6–12 numbers that actually run your day.

Connects to every tool you use

QuickBooks, ServiceTitan, Jobber, Housecall Pro, GoHighLevel, HubSpot, Salesforce, Stripe, Google Ads, Meta Ads, Calendly, and more. If it has an API, we integrate it.

Live data, not snapshots

Real-time sync, never older than 5 minutes. For active metrics like open jobs or calls taken, we pull every 30 seconds. You see the truth as it happens.

The KPIs YOU need

Jobs per tech. Margin by service line. Lead-to-close rate. Marketing ROAS by channel. AR aging. Whatever runs your business gets its own box on the dashboard.

AI-generated insights

The dashboard doesn't just show you a number changed. It tells you why. "Service margins dropped 3% — driven by $6K in rework on the Johnson job." Answers without the spreadsheet digging.

Mobile-first design

Your phone is your office. Every dashboard works perfectly on iPhone and Android. Swipe, tap, drill down. Running your business from a job site isn't a problem anymore.

Owned by you, not rented

Your data. Your dashboard. Hosted under your domain. You're not paying monthly rent on a SaaS subscription. You own the whole thing — and if we part ways, it stays yours.

How it works

From discovery to live: 25 days.

Not a six-month enterprise project. Not a one-week SaaS setup that misses your actual business. A real, custom dashboard — built to your specs, live in your hands, fully operational in under a month.

01

Discover

Days 1–7. We sit with you and find the 6–12 numbers that actually run your business. Not the 80 your CRM spits out. The ones you'd put on a single screen if you only had one.

02

Build

Days 8–18. We connect every data source, build the data pipeline, design the visual layout, and write the AI insight prompts. Your dashboard takes shape.

03

Test

Days 19–25. You use the dashboard alongside your old reports. We tune until it tells you the truth faster than your old process. We don't ship it until you're confident.

04

Ongoing

Day 26 onward. New data sources, new metrics, new questions — you ask, we add. Monthly health checks on the data pipeline and automated performance tuning.

ROI calculator

What is your reporting time actually costing you?

Adjust the numbers below to your business. Most clients recover their investment in 90 days just from time saved pulling reports.

Annual time savings

Estimate the value of your team's time freed up by moving to a live dashboard.
Time saved annually
— hours
Value of time freed
$—
Faster decisions (annual)
$—
Total annual benefit
$—
Assumes 52 weeks per year and value recovered from faster, better-informed decision-making. Most clients realize additional benefits through margin optimization and operational improvements once they can see their real numbers.
Use cases by industry

Built differently for every business we serve.

An HVAC contractor needs different metrics than a dental office. We tune the dashboard to your industry — and to your specific business inside that industry.

HVAC & Plumbing

Tech utilization, job margin, and dispatch efficiency

Jobs per truck per day. Margin by service type. AR aging. Route density. Unscheduled callbacks. Real-time visibility into what each technician is doing and whether margins are holding. Most clients catch a 2–5% margin leak within 60 days.

Dental & Medical

Chair utilization, no-show rates, and production tracking

Chair hours booked vs. available. No-show rate. Production by provider. Insurance mix and claim aging. Hygiene retention. Spot patterns — like which new patients never return or which insurance companies slow-pay — before they cost you money.

Real Estate

Pipeline velocity and agent productivity

Lead-to-listing conversion. Days-to-close by agent. Marketing ROAS by source. Pipeline stages. Which agents are stalled vs. moving? Which marketing channels actually close deals? See it daily instead of monthly.

E-commerce & DTC

Margin, CAC, and inventory health

Margin per SKU. CAC by channel. Return rate by category. Inventory days on hand. Cash conversion cycle. Spot your high-margin winners and underperforming inventory in real-time.

Professional Services

Utilization, realization, and partner-level P&L

Billable hours vs. capacity. Realization rate (billed vs. worked). AR aging by client. Partner-level profit. Which services are actually profitable? Which clients are slow-pay? Get clarity partners can act on.

Multi-location operators

Comparative P&L and location scorecards

Side-by-side revenue, margin, and labor by location. Manager scorecards. Alerts when a KPI drifts outside bounds. Instantly see which location is over-staffed or which service line is dying. Operate like a company instead of separate franchises.

Honest comparison

How a custom AI dashboard compares to the alternatives.

BI tools exist on a spectrum from DIY to managed. Here's where each approach wins and where it fails for SMB operators.

Capability
Media Spearhead AI
Tableau / Power BI
Built-in tool reports
Connects to all your tools
✓ Native + API
Via Zapier or manual
✗ Single tool only
KPIs designed for your business
✓ Custom, operator-focused
Generic, analyst-built
One-size-fits-all
AI-generated insight commentary
✓ "Why" not just "what"
✗ Raw numbers only
✗ Raw numbers only
Mobile-first, owner-friendly UX
✓ Built for phones
Desktop-first, clunky mobile
Usually mobile unfriendly
Real-time data refresh
✓ <5 min, live metrics
Requires config, often hourly
Snapshot daily or weekly
Total cost of ownership
$800–$2,500/mo
$2,000–$5,000/mo + setup
$0–$500/mo
Setup & configuration time
✓ 25 days, turnkey
4–12 weeks, DIY or consultant
✓ Instant, no setup
You own the data & dashboard
✓ Yours, hosted under your domain
Rented SaaS instance
✗ Vendor-locked
Maintenance & change requests included
✓ Unlimited in scope
Per-hour consulting
✗ You handle updates
Why us

We are the team that would build this for ourselves.

Media Spearhead AI is the AI services arm of Media Spearhead — the marketing agency that has been running Google Ads, SEO, and websites for US local service businesses since long before "AI dashboard" was a phrase. We saw it firsthand: ad spend goes up, leads come in, and the owner can't tell which jobs are profitable because the margin numbers live in four different places. That's why we built this.

We are not a SaaS company selling you a generic BI tool. We are engineers and operators who build AI for the kind of business we already serve — the $1M–$20M HVAC company, the family-run dental practice, the real estate team running 30 agents. The dashboards we deploy are the same architecture we use internally. If it isn't good enough for our own operations, we don't sell it.

And every dashboard we deploy gets operated by a real team. Every month we run health checks on your data pipeline. Every month we listen to what you're asking and look for improvements. Dashboards compound over time — the more questions you ask, the sharper it gets.

"We caught a $48K/mo margin leak on a single service line three weeks after the dashboard went live. The data was always there. Nobody had ever seen it on one screen."

— HVAC client, composite (illustrative)
Pricing

Included in every monthly partnership.

Your custom dashboard comes built into our standard plans — alongside voice agents, automations, and ongoing strategy. No à la carte, no surprise fees.

Agent Essential
$800/month
6-month minimum · $1,500 setup
One AI agent on one channel — voice or chat — trained on your business and managed every month.
  • ✓ 1 AI agent (voice OR chat)
  • ✓ Private Telegram training group — async, 48-hr response
  • ✓ Monthly monitoring, re-tuning & model upgrades
  • ✓ Monthly written report
  • ✓ 300 voice minutes/mo included
  • ✓ 1 standard integration
Start with Essential
Agent Team
$2,500/month
12-month, quarterly review · $3,500 setup
Up to three agents across every channel — voice, chat, SMS, WhatsApp — trained weekly.
  • ✓ Up to 3 AI agents
  • ✓ All channels (voice, chat, SMS, WhatsApp)
  • ✓ Priority Telegram group — 4-hr response
  • ✓ Weekly training sessions
  • ✓ 3,000 voice minutes/mo + live dashboard
  • ✓ Unlimited standard integrations
Start with Team
Agent Workforce
Customfrom $4,000/mo
From $5,000 setup · quoted
A dedicated agent per business function — sales, intake, ops, support, reporting — orchestrated as one workforce.
  • ✓ Agent workforce across business functions
  • ✓ All channels + custom channels
  • ✓ Dedicated Telegram group + direct line
  • ✓ Continuous monitoring + quarterly strategy
  • ✓ Custom voice-minute pool
  • ✓ Custom + API integrations, SLA
Contact us
Common questions

Things people ask before they sign.

What tools can the dashboard connect to?

Any tool that has an API. Native integrations: QuickBooks, ServiceTitan, Jobber, Housecall Pro, GoHighLevel, HubSpot, Salesforce, Stripe, Google Ads, Meta Ads, Calendly, Google Calendar, Dentrix, Open Dental, Shopify, WooCommerce. If it's not on the list, we can build it with your API keys. Most common tools are live within days.

How is this different from Tableau or Power BI?

Tableau and Power BI are built for data analysts. They're powerful and flexible, but they require technical training and weeks of setup before they show you anything useful. Our dashboards are built for operators — designed around the 6–12 numbers that actually run your business, not the 80 that your CRM spits out.

We handle all the technical setup. You get a mobile-first dashboard designed for business decisions, not analytics work. AI tells you the "why" behind changes, not just raw numbers. And if you need changes, you text us — no SQL, no portal to learn.

Do I need to be technical to use it?

No. The dashboard is built specifically for your business and the way you think about it. You just use it. Tap, swipe, drill down. Want to add a new metric or see next month's forecast? Text us, we add it usually within 24 hours. No portal, no login, no technical knowledge required.

Where does the data live? Is it secure?

Your dashboard lives in a private environment hosted under your domain, using enterprise-grade encryption. No shared instances. No third-party SaaS. Your data is completely in your control. We follow HIPAA standards for healthcare clients and SOC 2 for financial/high-security work. You can revoke our access to your data sources anytime.

How often does the data update?

Live refresh — never older than 5 minutes. For real-time KPIs like active jobs or calls taken, we pull at 30-second intervals. No stale reports. No decisions made on yesterday's data. You see your business as it is happening.

Can my team edit or add to the dashboard?

You own it, so yes — you can edit views, add filters, drill into detail, export data. We can set up role-based access (owner vs manager vs technician) based on your team structure. For bigger changes like new data sources or new metrics, you text us and we handle it. Updates are included in your monthly fee.

What if I add a new tool to my tech stack later?

Tell us. If it has an API, we connect it — usually within days. No extra charge if it's in scope. That's why this is a partnership, not a one-time project. Your business is going to change. We expect it and we're built to move with you.

How long does it take to build?

25 days from discovery to live. Days 1–7: discovery and KPI definition. Days 8–18: build and design. Days 19–25: test and tune alongside your existing reports. Day 26: you go live and we start monthly health checks. Not a six-month enterprise project.

What if my business changes — new locations, new services, new questions?

Text us. We update the dashboard — usually within 24 hours, often within an hour for urgent changes (new service launch, location add, etc.). Updates are unlimited and included in your monthly fee. Your dashboard gets better the more your business grows.

Does it work on mobile?

Yes. Every dashboard is mobile-first by design. Phone-sized screens get the full functionality of desktop — nothing hidden, nothing shrunk. Your office is wherever you are. Check your numbers on a job site, in your truck, at a meeting, anywhere.

One screen. Everything you need to know.

30-minute call. We'll audit your current data situation, identify the 6–12 numbers that should be on your dashboard, and tell you straight whether a custom dashboard is the right move for your business. Free, no pitch, no pressure. Want the bigger picture first? See where a dashboard ranks against your other workflows in the free AI automation opportunity finder.

Need live data in one screen? 25 days to live.
Book a call