Four inputs, one honest recommendation. Sometimes the answer is a $99/mo SaaS tool — and when it is, this calculator says so. We built it the way we'd want a vendor to answer us.
Under $500K revenue, a SaaS tool wins — custom can't pay for itself yet, full stop. Between $1M and $20M, the call hinges on complexity: two or more systems to integrate, 15+ hours a week of manual work, or no one in-house to babysit tools all push toward a custom partner, because that's where off-the-shelf products quietly fail. Above $20M with a real technical owner, an in-house build starts to beat renting anyone. We sell the middle option, so read our reasoning critically — then check it against our full build-vs-buy breakdown and the 12 vendor questions we publish for free.
The AI automation opportunity finder ranks your workflows by ROI, and the AI readiness scorecard tells you whether the foundation is in place.
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